Tag: small business
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SEO Mistakes Small Businesses Make (That Cost Them Thousands in Lost Revenue)
I audit small business websites almost every week, and I see the same mistakes over and over. These aren’t small oversights—they’re revenue killers. We’re talking about businesses losing thousands of dollars in potential sales every month because they’re making easily fixable SEO mistakes. The frustrating part? Most of these business owners have no idea they’re…
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SEO vs. GEO: What Small Business Owners Need to Know in 2026
If you’ve been paying attention to digital marketing lately, you’ve probably heard the term “GEO” or “Generative Engine Optimization” floating around. And if you’re like most small business owners, you’re thinking: “Great, another acronym I’m supposed to understand. What happened to just SEO?” I get it. The landscape is changing fast, and it feels like…
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Google Business Profile Optimization for Wellness Practitioners: What Actually Moves the Needle
If you’re a life coach, energy healer, nutritionist, or any other wellness practitioner, you already know the frustration: you’re amazing at what you do, but getting new clients to find you online feels like shouting into the void—like standing on a deserted Plymouth beach in January, hoping someone will hear you over the wind. Here’s…
Cathleen Voss Consulting 